Archive for the 'Blogging 101' Category

Blog Hosts: Free vs. Subscription

Tuesday, January 15th, 2008

Every blog ‘exists’ somewhere. It may be on a server dedicated to nothing but blogs or it may be on privately-leased space a half a world away from the blogger. But in either case, the blogger needs to create his Blog Empire somewhere, and that somewhere will have implications for your blog as it grows [...]

Copyright

Sunday, January 13th, 2008

You’ll take a lot more from the Old Media than just lessons on consistency, however. If you have a news blog, you’ll take parts of stories that will set up your own commentary. A technology blog may quote articles and experts speaking in interviews you did not give. In other words, unless you’ll be presenting [...]

Consistency

Sunday, January 13th, 2008

Because your blog shares many attributes of your local newspaper, think for a moment about what the newspaper look like. It has a masthead, headings, and stories. It has a certain number of columns, fonts of a certain size and type, and stories categorized within sections. It looks that way every day. It is consistent.
On [...]

Blog Entries, Content, and Commentary

Sunday, January 13th, 2008

What stories are to a city newspaper, blog entries are to your Blog Empire. And while your layout is important, readers will not return again and again to admire your layout or ruminate over your clever title. They’ll return again and again to read your writing or view your artwork or check the links that [...]

Links, Layouts, and Objects

Sunday, January 13th, 2008

Using Your Links Wisely
The vast majority of blogs feature a section or two that contains nothing but links. They may be links to the bloggers’ other blogs or to related sites; they may even be links to every syndicated columnist online - such a scheme makes up a good portion of the Drudge Report, Matt [...]

Fonts and Colors

Sunday, January 13th, 2008

Blogs come in all fonts and colors, and there is no right way to handle them except that they ought to say something about your site whenever possible. Red State, for obvious reasons, goes heavy on the red and light on the blue. Gizmodo, a blog dedicated to gadgets, uses a more “techno” color scheme, [...]

Designing a Page That Complements Your Content

Sunday, January 13th, 2008

A blog’s header art illustrates the theme. 
Many of us dream of going boldly where no man has gone before. In the blog world, that’s done with content – creating a unique contribution to the blogosphere that readers will return to again and again.
In some areas, however, it’s safer to follow the well-worn path, sort of [...]

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