Sales Executives Use Covert Hypnosis For High Closing Rates

Among the various successful sales techniques used daily, conversational hypnosis is definitely one of the most interesting. Exactly what is “conversational hypnosis”? And, how can it be used to significantly boost sales for your business?

Conversational hypnosis, also known as covert hypnosis, is a communication style used by many people for various reasons in everyday life and in the work place. In some instances, it is used by people who don’t even realize they’re using it. And in other instances, it’s used as a highly effective sales tool for sales executives, who purposely use it to motivate their clients to be agreeable and cooperative.

Conversational hypnosis actually begins with the technique of starting a conversation that will cause the client to connect to you. This will be the starting point of building a relationship with the client. Once this is done, you can start adding in some meaningful words or body language that can help direct the client’s actions.

Conversational hypnosis doesn’t rely on words alone. Body language and movement play a part in the conversation as well. Perhaps the person you’re speaking with has not noticed the beautiful vase of flowers on the table next to you. But if you glance over at the flowers, most likely the other person will notice, and will also look at the flowers. Without saying a word, you have caused them to notice the flowers. This use of subtle body language is very effective in influencing people to take a specific action, without ever actually asking them to do so.

Another successful method used in conversational hypnosis, that does require the use of words, is known as reverse psychology. With reverse psychology, the speaker asks the other person not to think about something or not to do something. As you know from your own experience, this, of course, makes the person think about what the other person said not to think about! The person has successfully used reverse psychology to get you to think about what he really wanted you to think about. This can be a very effective sales tool.

Another popular sales approach is for the salesperson to plant a direct thought in the mind of the customer. The salesman will use direct language such as, “Think about how nice your floor will look after you’ve waxed it with this floor wax.” The words of the salesman will cause the customer to think positively about the product and the customer’s opinion of the product will change as he thinks only about how shiny the floor will be if he buys and uses this wax.

At one time or another, we have all been influenced by conversational hypnosis. Perhaps your teenager has used the technique to persuade you to buy him a new video game. Or maybe from time to time you’ve made purchases based on subliminal messages in TV ads or in ads you’ve seen on the internet. Often people are persuaded to purchase things from telemarketers on the phone.

If you’re looking for a way to boost your sales, conversational hypnosis should be a strong consideration. Many sales executives have already proven that it can significantly boost sales. In a nutshell, conversational hypnosis is the ability to cause people to look at things from your perspective, instead of from their previous point of view. The ability to do this, without it being too obvious to the customer, is a sure way to close more sales for you and your company.

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